Linguistics (wiki)
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parts-of-speech-are-not-universal — the categories are language-particular descriptive conveniences
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language-is-for-thought — language evolved as an instrument of thought; communication is secondary (Chomsky)
Pragmatics (reclassified from the marketing communication map, 2026-08-05):
- grices-maxims — the cooperative principle and its four maxims
- speech-act-theory — utterances as acts (Austin, Searle)
- relevance-theory — comprehension as effect/effort optimization (Sperber & Wilson; the formula-shaped mirror stays at sperber-wilson-relevance)